Out of all the reports I’ve worked on this might be my favourite. I created the identity for the overarching campaign which this was part of. The report rounded off all the work I had done on the campaign in a really nice way, both visually and emotionally. Vibrant Capital looked at the issues facing Londoners and how they can be overcome. The content lent itself to a photographic approach which gives the report an editorial feel and makes it more engaging.
